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The Arena is an application-only virtual coworking space for solopreneurs with online businesses and virtual companies.


What Is The Arena?

There is nothing more isolating than starting a business — especially if you work from home.

That's why we created the Arena virtual coworking space: we're your support system for building and running a business.

Whether it’s determining where to focus limited time, figuring out how to follow up with leads, or deciding how and if to scale your businesses:

We are your people.

We’re a tribe of business owners, freelancers, solopreneurs, and thought leaders who aren't afraid to ask tough questions, give advice freely, and share our struggles honestly.

A Wantrepreneur-Free Zone

When it comes to entrepreneurship, everyone has an opinion, but few have the insights that come with experience of being in the trenches every day. That's why the Arena is a community of DOERS.

We are the space for people who ship.

Sign up to learn more and apply for membership.

Katherine Copeland Maund

"My career has exploded in a matter of months since I joined the Arena. Don't get me wrong; I've worked my ass off. But I've also seen what's real and what's possible and have been able to truly believe it can happen for me. The Arena is such a gift."

Katherine Copeland Maund
Owner, Copeland + Co 

How It Works

Curated Introductions

Get personal introductions to fellow co-workers who can help your business grow.

Virtual Events

Brainstorms, Happy Hours, Expert Interviews, Workshops, Smackdowns, and more happen each week on Zoom.

The Water Cooler

Where you get to vent, ask #dumbquestions, share articles, brag about wins, find an accountability partner, or avoid doing work just like a real office.

The Portal

Your access to exclusive resources like your coworker catalog, a private list of coworker-approved contractors, tech tools we recommend, a calendar of upcoming events, and more.

You’ll also get access to other people’s brains, which is what you're really looking for.



"I can’t BELIEVE the quality that this group attracts. I literally pinch myself on a weekly basis for being so lucky to find The Arena."

Dr. Robert Zeitlin
Positive Psychologist, Author of Laugh More, Yell Less

Who Should Apply

The Arena is for solopreneurs with online businesses, remote teams, and virtual companies.

You’re Committed

This is for people who are committed to building their businesses. If you're "just figuring things out" or not 100% in, this is probably not for you.

You Give As Much As You Take

If you're obsessed with helping others grow their businesses or just helping others in general, you're going to fit in just fine.

You’re Playing The Long-Game

If you're looking to get rich quick or think of your audience in terms of numbers and not people, you won't like it here. This is for people who are in it for the long run. Not for people who are in the "fast" money, fame, or growth game.

You’re Actively Trying Things

We don't care if you fail. We care that you're trying. Our members are out there facing real critics, real market feedback, and real failure. This is for people who ship.

"I actually find myself telling my kids about 'my entrepreneur people' or 'my Arena buddies.' They're my mentors, my friends, my confidantes, my cheerleaders, and my faithful bullshit callers."  Rachel Jordan Founder, 929 Marketing

"I actually find myself telling my kids about 'my entrepreneur people' or 'my Arena buddies.' They're my mentors, my friends, my confidantes, my cheerleaders, and my faithful bullshit callers."

Rachel Jordan
Founder, 929 Marketing

Frequently Asked Questions

How active do I need to be?

You can be as active or inactive as you like. We don’t mandate participation. We think you’ll get more out of your membership if you participate, but some months you have sick kids, snow days, and in-laws who won’t leave.

Life happens. We get it. We’re here to support you, not peer pressure you to hang out with us (though, we might...but because we like you, not because you have to).

I'm trying to score VC funding. Can you help?

Nope. We are not for startups or VC-backed companies. Our members are building long-lasting personal brands, consultancies, agencies, freelancing businesses, virtual small businesses, and digital platforms. If you're building a SaaS company or need funding in order to grow, this is not the right community for you.


How is this different from a Mastermind or Accelerator?

We believe you already know what you need to do, you’re just not doing it. Which is why we don’t have any curriculum or programming or “systems” you have to learn. We give advice from our own experience and our expertise (we gotta lot of subject matter experts in here), but we don’t pretend to have all the answers. 

We exist to be your support system and offer advice from our own experiences in the trenches.

We’re a community of people who get what it’s like to be in the Arena. The value here is support and access to like-minded people who are also sifting through the muck and trying to figure this stuff out.

Is this just a Facebook group?

Nooooo! We’re not even on Facebook. We do have a Slack channel, but it’s one of several ways in which you can participate. See How It Works (above) for details.

How much is The Arena?

Traditional physical coworking spaces cost thousands per month (masterminds and braintrusts are equally out-of-control with prices ranging from $5,000-$25,000 for entry into an "elite" club).

That’s why the Arena is only $1,194 for 6-months of membership. That's $199/month -- less than how much you spend on groceries.

We are selective with who we accept and this price acts as a filter for people who aren’t serious about contributing to the community.

I have a brick and mortar business, will this work for me?

It depends on what you need. We have a few B&M store owner members, but they are online a lot. If you run a store that requires you to be offline most of the time, you probably won't get as much value from virtual coworkers.

In our opinion, the community is most valuable for service-businesses. However, we do accept (and currently have) e-commerce, brick-and-mortar, and product-based business owners into the space. 

Generally, our members are concerned with growth so topics tend to revolve around that. If you're stuck on logistics like supply chain management or R&D this is probably not the right community. 

Can I still join if I have a side hustle?

If you're building something bigger than yourself on nights and weekends, then yes, you belong here. It's your mindset that matters.

We're looking for people who view their jobs as their side hustle and their business is their main gig.  


"I have not been able to find such a powerful combination of connections in any other coworking/networking/mastermind space, either online or offline."

Maggie Frank Hsu
Founder, MFH Consulting

"The Arena has helped me cut through the isolation of working on my own. Outside of one understands what I do for a living (or why it's stressful). I can't tell you how much nicer life is when you have a community of peers to share victories, failures, and ideas with throughout the day." 

Jason Connell
Founder, Jason


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Sign up to learn more and apply for membership.